United to transform an industry

Believing that combining craftsmanship and technological innovation can save millions of shoes thrown away for nothing around the world each year, our team came together to lead this important change.

From passion to action

The story began in 2021 when Jules discovered the world of Montreal thrift stores where he loved to find rare pieces and stand out with his style. But the shoes were always dirty, damaged, or not his size. One day, however, he fell in love with a pair of burgundy leather shoes, very damaged, and decided to repair them! After hours of work, his shoes were like new again. He then realized that many people could still benefit from these abandoned shoes.

Our objectives

Providing the best shopping experience

The simplest and most qualitative possible so that you have confidence in us and our shoes.

Developing cutting-edge technologies

to support the art of shoemaking and have the greatest impact.

Bringing together an active community

and bold! Who wants to have a positive ecological impact, without compromising their budget or comfort.

Save 1 billion shoes within 20 years

thanks to the resale of our revived shoes and the recycling of worn-out shoes.